Colour psychology: the effects on your Brand

Check out what the different colors mean below, or head to Iconic Fox to view the full infographic.

Choosing the colour for your branding is important for the company’s success. 

This infographic by Iconic Fox will give you some important insights and help you make strategic colour choices for your business. 

If you understand your audience, the position you want to take in the market and the personality you want to adopt, then you should know which colours are best suited to your objective. 

This reference guide not only ensures that one makes the right choice in choosing the color for their brands, it also prevents designers from making any faux pas—for instance, by putting ‘cheap’ colors on top of luxury brand’s business cards.